August is my favorite month of the year. The reason? It's when all the magazines come out with their "fall fashion" issues, my idea of an editorial Christmas - more content to drool over, more articles to absorb, more advertisements to peruse!
Anyways, I picked up the latest issue of Lucky and wow, there is a great feature on up-and-coming designers from around the globe. I am absolutely enamored with this Japanese label called Another Important Culture
Oooohh, so, so pretty! Designer Manami Kobayashi caters to "the sohpisticated bohemian woman", drawing inspiration from an assortment of cross-cultural sources like the San Francisco hippie movement of the 60s and a Russian circus in the 70s. Keep an eye out for this one!
Photo credits: http://www.anotherimportantculture.com